Topo Athletic strengthens its presence in the USA
Known for its comfort, perfect fit and high performance in both road and trail running, Topo Athletic is proud to announce the hiring of Ashleigh Cook as the new Director of Sales for the US Wholesale Market.
In his new role, Cook will lead Topo's domestic sales team and work strategically with a growing network of dealer accounts and independent sales agents. Cook has over a decade of experience in sales, including positions as Western Regional Sales Manager and Key Account Manager at Altra Running.
“I have a passion for biomechanics and products that can have a significant impact on people's quality of life,” says Cook. "Whether it's a more comfortable run, a blister-free hike, or helping someone finally find shoes that allow them to walk without pain, Topo's genuine commitment to comfort and natural movement is a perfect match for me. It's an honor to join a great team that continues to challenge traditional thinking when it comes to performance footwear, I'm impressed with Topo's strategic use of high quality, lightweight and performance driven materials which, combined with their unique fit, allows Topo to succeed in a 'sit -and-fit' environment. Succeeding with consumers at the test bench is the key to opening up the wholesale market."
"Anyone who has worked with Topo Athletic knows that premium retailers are the backbone of our business and central to our growth strategy," said Tony Post, CEO and founder of Topo Athletic. "Ashleigh's experience in running and her understanding of biomechanics will bring new energy and expertise to the team as we capitalize on our rapidly growing success and prepare for the next phase of growth."
Cook was a two-sport athlete at the D1 level in soccer and track and field at Brigham Young University, where she earned a degree in exercise science. Currently, Cook lives in Denver, Colorado, with her husband and two young children. Together they engage in outdoor activities such as skiing, hiking, biking, camping, and local playground adventures.
ABOUT TOPO ATHLETIC Topo Athletic is committed to lifelong health and better movement by designing performance shoes that combine instinctive human movement with modern performance and lightweight comfort for both road, off-road and active recovery. Headquartered in Framingham, Massachusetts at mile 7 of the Boston Marathon course, Topo Athletic was launched in 2013 by industry veteran Tony Post. As a modern shoe manufacturer, Post has combined his experience as a competitive runner and over 30 years of shoe manufacturing and marketing at brands such as Vibram and Rockport to create Topo Athletics' beloved signature fit. For more information, visit www.topathletic.se and follow us on Instagram @topathletic.se